Elon Musk wastes no time changing Twitter

Significantly less than 24 hrs after completing his $44 billion acquisition of Twitter, Elon Musk decided to modify its homepage.

He asked for that logged out customers going to Twitter.com be redirected to the Take a look at page that reveals trending tweets and information stories, in accordance to workforce acquainted with the matter who requested anonymity to discuss without the need of the firm’s authorization. Prior to, traveling to Twitter’s homepage when logged out confirmed only a signal-up kind, encouraging the generation of an account to look at tweets. Musk’s directive, which was applied late Friday, demanded VP involvement to override a code freeze set in spot to prevent rogue staffers from creating modifications for the duration of the takeover course of action.

Although Musk did not extensively articulate a motive for the modify, to the employees who observed it, the information was distinct: no much more sacred cows. Within the old Twitter, these kinds of a choice would have been fought more than among groups for months. But this was the new Twitter. As a former executive told me: “That’s undoubtedly a person way to make it crystal clear you happen to be in charge now.”

“That’s unquestionably a single way to make it distinct you might be in cost now”

Modifying Twitter’s homepage is an example of how Musk, less than three times into his reign as “Chief Twit,” has started out to swiftly alter the firm from the inside of out. Even as he is preparing to lay off a important portion of workers in the coming days, he has rapidly-tracked changes to Twitter by itself, this sort of as buying that its paid out subscription function, Super Follows, be renamed to “Subscriptions” in a rushed update to Twitter’s cell app. He has also talked about working with Starlink, his satellite-based mostly world wide web company at SpaceX, to make Twitter out there in nations around the world exactly where it is at this time tricky to access.

Employees tasked with completing tasks from Musk have worked late into the night and the weekend although their administrators attract up lists of team associates to lay off. When Musk fired ex-CEO Parag Agrawal and other major execs previous week, he did so “for cause” in an attempt to stay clear of having to pay out the tens of hundreds of thousands in stock they would otherwise receive, explained a man or woman common with the condition. Now employees are fearing that layoffs will start out ahead of November 1st, when a sizeable percentage of them are established to get stock grants paid out in dollars at $54.20 a share. (The Information initial reported that Musk fired the Twitter execs for bring about.)

In the meantime, Musk is relying on his inner circle to help him much better realize what he just purchased. He has been holed up in a sectioned-off place of ​​Twitter’s San Francisco headquarters with a fleet of Teslas parked outside and new stability guards manning the entrance. Dozens of men and women from his household office, other businesses, and social circles have been included to Twitter’s employee listing and offered business electronic mail addresses, according to workers and inner correspondence witnessed by The Verge.

They include things like Alex Spiro, Musk’s personal attorney who is acting as Twitter’s de facto general counsel Andrew Musk, his relative who performs for his mind-interface startup Neuralink Jehn Balajadia, COO of The Boring Firm David Sacks, an influential political donor and fellow “PayPal mafia” member Jason Calacanis, a VC and longtime friend of Musk’s and Sriram Krishnan, a previous Twitter item leader and existing VC at Andreessen Horowitz who is also good friends with Musk. (The New York Moments very first noted that some of these people had been conference with Twitter workers.)

Kayvon Beykpour, Twitter’s former head of product or service who was fired by Agrawal in May well, was also noticed in the office very last Friday, sparking rumors that he could return. Complicating that idea is the reality that Twitter’s latest head of item, Jay Sullivan, is even now at the corporation.

“Twitter will be laser-targeted on identification and basic safety in the coming weeks”

On Saturday, Calacanis, who co-hosts the well-known All-In podcast that Musk was a guest on earlier this 12 months, tweeted that he experienced satisfied with Yoel Roth, Twitter’s head of protection, and “was impressed with his commitment to & viewpoint on security issues.” The tweet quoted a thread by Roth detailing how the corporation was banning accounts involved in a “trolling campaign” of tweeting racial slurs. “Twitter will be laser-centered on id and basic safety in the coming months,” Calacanis followed up in an additional tweet.

Musk’s initially buy of enterprise has been figuring out who he wants to hold in Twitter’s engineering business. On Friday, engineers were being questioned to print out their recent code contributions from the previous 30 to 60 times and provide them to be reviewed by Musk and Tesla engineers. They have been then promptly informed to shred their print outs and demonstrate the code on their personal computers as an alternative, as 1st noted by Platformer’s Casey Newton. Some engineers have been glued to a Twitter account that tracks the whereabouts of Musk’s non-public jet, expecting him and the Tesla engineers to visit the company’s New York Town business on Monday to proceed code critiques.

Administrators have been told that the objective of the evaluations is for Musk to see who can work at the speed and performance he requires, and that he wishes to weed out engineering managers who do not on a regular basis create code. “Managers in application need to write great software package or it’s like getting a cavalry captain who can not experience a horse!” Hey tweeted in May.

Twitter’s communications division, which has stopped responding to push inquiries considering that Musk’s takeover, did not reply to a ask for for remark for this tale.

Do you know more about what is heading on inside of Twitter? If so, I’d love to chat confidentially. You can access me by e-mail: [email protected] or through the speak to kind on my Linktree. Then we can set up a safe thread on Signal.

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