Hailey Bieber on her stroke, fashion style and marriage

Hailey Bieber on her stroke, fashion style and marriage

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Hailey Bieber is one of the best-dressed women alive, in part because she’s so willing to be wrong. “I look back at the things I’ve used and I’m literally so embarrassed. I’m like, what was I thinking?! It was a big mistake,” she tells me from Idaho, where she and her husband, pop superstar Justin Bieber, have disappeared for a mini-vacation. It’s a surprising confession for someone who exudes such confidence, whether it’s hitting the gym or Oscar parties, and whose style is so obsessively chronicled. However, shame is different from regret. “I am never afraid to try anything. I think that shows that there is an evolution in motion. [in my style]. It just keeps growing. Which is how I want to be in all areas of life.”

Bieber, 25, describes herself as “a very regimented, routine person.” She grew up a Hollywood kid, the daughter of actor Stephen Baldwin and Brazilian Kennya Baldwin, and trained as a dancer. However, part of what makes her so successful is her ability to deal with change. Last year, she went through a personal health trauma, experiencing a stroke-like episode from a blood clot in March. Then in June, Justin was diagnosed with Ramsay Hunt syndrome and experienced facial paralysis, which led him to postpone a series of US tour dates. That same month, Hailey launched a skincare line, Rhode (her middle name), which she’s been in the works for over two years and is already winning praise from discerning beauty fans.

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“I am never afraid to try anything. … Which is how I want to be in all areas of life.”

His vision of marriage is paradoxically progressive. Many people in their 20s and 30s see marriage as something you do once life has settled down, but Bieber, who married at 21, sees it as just the beginning: You don’t work things out and get married. , but you get married and discover things outside. “I just think life is changing all the time,” she says. “Day by day, week by week, year by year. I think a perfect example of that is in the last six months, we’ve both been through some pretty serious health issues. You have to figure out how to deal with this shit as it comes, you know? There’s a reason they say ‘for better or worse’. It is for real!”.

That same figuring it out as you go approach seems to apply to the way you dress. She says her style “evolves every couple of months,” but what makes her look unique is her thoroughness and willingness to take risks. Her hair, nails, and skin are always impeccably groomed, creating an understated elegance in even the most layered look. She also actively seeks out new designers, often years before they appear on the celebrity radar. She is a muse of ERL, the brand founded by boisterous designer Eli Russell Linnetz, and was an early admirer of Martine Rose, whose name has emerged as a possible successor to Virgil Abloh at Louis Vuitton. (Abloh designed Bieber’s famous wedding dress.)

“She’s one of the most stylish women I know,” says hairstylist Karla Welch, who has worked with Justin for years and Hailey on red carpet appearances. “I recently went to an event and everyone looked like her. That’s how powerful and influential she is.”

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“You have to figure out how to deal with this shit as it comes, you know? There’s a reason they say ‘for better or for worse.’”

However, Bieber is a street-style individualist. She looks fabulous in the usual influencer uniforms, like oversized gray suits and the Princess Diana après-gym ensemble of baggy T-shirt, barely-there biker shorts, and sneakers. But she also wears things that are truly steeped in self-restraint: a sheer white Coperni lace dress with funky little rosettes, weird jeans from Eytys, or a Jean Paul Gaultier look from her heyday of the 1990s. Her style isn’t effortless. of a well-armed team, but rather the cheerful expression of a true grocer scanning the men’s department (that’s how he discovered Rose) and surfing sites like Ssense.

Although Bieber’s look is hyper-contemporary, his approach is ultra old-school. He dreams of different “vibes” (to use his favorite word) for trips and events, whether it’s a vacation to the Northwest or a friend’s wedding. His process is true fashion icon behavior. In fact, he’s reminiscent of Diana, whom Bieber paid tribute to in a 2019 magazine photo shoot and who also made carefully considered fashion decisions with whimsy and ease. “I was very inspired by the fact that she was the most viewed woman in the world at the time, of all time, and she did whatever she wanted with her style,” Bieber says of the late princess. “She really expressed herself through her style despite being in the position that she was in.”

Diana’s status as a paparazzi target also resonates with Bieber. She admits that dressing up as her sometimes makes her anxious, despite how much she loves it. “I get photographed so much that I feel like I’m under pressure sometimes.” In part, it’s her own perfectionism. “Even if I only wear jeans and a t-shirt, I want it to be a cool pair of jeans and a cool t-shirt!”

Bieber always strives, in fashion and romance. The day we spoke marked four years since she and Justin got engaged. “He’s still the person I want to get back to,” says Bieber. “I could fly somewhere and go do a job, but I can’t wait to go back and hang out. And I feel like that’s because of the effort that’s been put in on both sides. At the end of the day, he’s my best friend, but it still takes a lot of work to make it work. And then I know that eventually when kids come into the picture, it’s going to be a whole other season of navigating how to make that work.”

Whatever happens, she will have the right attitude and look to take it on.



Hair: Evanie Frausto for Redken; Makeup: Raisa Flowers for MAC; Manicure: Gina Edwards for Dior Vernis; Production: Eric Jacobson of Hen’s Tooth Productions; Scenography: Jesse Kaufmann.

Video: Director/Producer: Amanda DiMartino; Director of Photography: Ryan DeVita; Camera B: Kevin Kim; Sound: Xiao Han; Editing: Chris Davies; Motion designer: Josh Walker.

This article originally appeared in the September 2022 issue of Harper’s Bazaar, Available on newsstands August 30.

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